Sword and the Script

JUNE 14, 2022

Assuming you publish consistently if one blog post flops, the impact is negligible, and you learn quickly how to adapt or modify the message before you spend any more. Most marketing videos aren’t going viral. You must have a plan for how you will use these – and just as importantly reuse these repeatedly.

B2B 137

B2B Video Marketing Survey 137

Cision

APRIL 6, 2016

In fact, as all savvy marketers know, more than “what” you sell, “how” you sell creates a bigger emotional, and thus bankable, impact. How to Fix Your Buyer Personas. Learn how to build a brand journalism program with Cision’s free white paper! What Are Personas (Empathy Maps) & Why They Are Effective.

How To 120

How To Tools Exercises Viral 120

Cision

AUGUST 26, 2015

How to Balance Ethics and Reality in #Influencer #Marketing [link] pic.twitter.com/BWn4QG8m0s. — 68% Of Marketers Want To Know How To Create Better Visual Content [link]. I am LOVING #Periscope and have put together a FREE jumpstart guide on how to get started: [link]. — Learn how to regain your balance in your life.

Social Media 120

Social Media Twitter Media Nonprofit 120

MaccaPR

AUGUST 20, 2014

Encourage more prospects to download content such as a white paper, e-book or infographic. Mastering how to optimize online content for sharing, click-thrus and SEO findability is only half a marketer’s battle – what about the quality of your content? Generate the most possible page views and readership.

Social Media 97

Social Media Media YouTube Facebook 97

Contently - Strategy

APRIL 9, 2024

The stats from a recent white paper you published find new life as a shareable infographic. Here’s how to repurpose content in a way that feels fresh and engaging. Did one of your white papers go viral or get backlinked by many notable websites? See where we’re going with this?

eBook 52

eBook Video YouTube Blogging 52

Cision

DECEMBER 5, 2017

Learn more about how PhRMA solved a challenge you face: how to drive continuous engagement between blog posts. Infographics. I love infographics. I’m not alone, over 40 percent of marketers say infographics are their most engaging piece of content. Infographics absolutely do the trick.

Infographics 235

Infographics Case Study Content Marketing Video 235

Beyond PR

DECEMBER 5, 2017

Learn more about how PhRMA solved a challenge you face: how to drive continuous engagement between blog posts. Infographics. I love infographics. I’m not alone, over 40 percent of marketers say infographics are their most engaging piece of content. Infographics absolutely do the trick.

Infographics 72

Infographics Case Study Video Survey 72