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150+ Guest Posting Sites That Will Actually Build Traffic (Analysis)

Buzzstream

Search the Web and Add Manually Lastly, if you prefer to do the prospecting yourself via web search, you can evaluate sites yourself and utilize the BuzzMarker Chrome Extension to add relevant sites to your project, gather contact information, and start sending emails.

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How To Research Journalists Before They Research You (And Your CEO)

MaccaPR

But, if a given reporter is said to cover healthcare or business, your PR staff must augment Cision’s intelligence with other resources, such as. Wall Street Journal , with clickable links to bios and recent articles published by. Wall Street Journal , post easy-to-navigate directories of staff, with surprisingly revealing bios.

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How PR Prepared Her for Inbound Marketing and a Role as a Martech CMO; Off Script No. 31: Nicole Wojno of UserIQ

Sword and the Script

NW: I went to school for PR and was working at a healthcare IT PR and marketing agency and was also studying to get my MBA at night for marketing. There is an overwhelming number of channels, technologies and strategies to choose from and it’s challenging to know which one is the right fit for your organization, market and persona.

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3 Medical Marketing Insights From StoneArch's Jessica Boden

MaccaPR

“We don’t even think about healthcare marketing not being ‘sexy’ because it’s all in how you bring a client’s brand and products to life,” reveals Jessica Boden (above), president of StoneArch, the Minneapolis-based health and medical marketing agency with a client roster that includes Medtronic, Nuvasive, St. Jude Medical and Medela.

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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

And thank you Aaron for that fascinating insight into how social media has changed journalism. I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. Mobile, data and wearable technology. What I won’t be talking too much about are the tools we can use.