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When A Small Business Has A Big (PR) Advantage

ImPRessions - Crenshaw Communications

In fact, there are many ways in which SMBs can benefit from strategic public relations, and they sometimes don’t realize it. Even a tiny company can challenge competitors for customers, employee talent, and visibility. ” This applies to the media who cover business, whether they’re on the SMB beat or not.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit.

Marketing 190
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State of B2B Content: 5 Trends That’ll Get You Promoted

Contently - Strategy

Way back in 2011, some employees at HubSpot had an idea. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.” We love email,” GE’s Chief Storyteller told us. “It Educational Courses Are Lead Gen Machines.

B2B 145
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State of B2B Tech Content Marketing: 5 Trends That’ll Get You Promoted

Contently - Strategy

Way back in 2011, some employees at HubSpot had an idea. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.” We love email,” GE’s Chief Storyteller told us. “It Educational Courses Are Lead Gen Machines.

B2B 85