ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

A new product launch. A solid marketing strategy can help drive quick awareness for a new product or service. As a complement, a strategic PR campaign is also very valuable, especially for a complicated or high-end product launch. Otherwise they are throwing away opportunities.

Marketing 310

Marketing Product Launch Corporate Viral 310

Newsfile

FEBRUARY 28, 2024

A press release (also known as a news release) is an official statement issued by an organization to announce news, events, product launches, or other relevant information. Brand advocates include customers, employees, and influencers. UGC can come from customers, brand loyalists, employees, or even paid UGC creators.

Viral 52

Viral Crisis Communications SEO Reputation 52

Business Wire

OCTOBER 30, 2017

Utilize the data Business Wire provides including metrics on volume, sentiment, influencers, geographic location, and virality. If you’re looking to activate reporters to cover your holiday news, NOW is the time to write your holiday stories. Use Business Wire’s customized distribution options to promote gifts by age and demographic.

Infographics 153

Infographics Travel Product Launch Video 153

Onclusive

JULY 27, 2023

In the end, it created a viral sensation, resulting in increased brand visibility and consumer engagement. Improved Stakeholder Engagement: Through strategic comm efforts, campaigns have the power to engage and connect with various stakeholders such as employees and investors.

Tools 354

Tools Internal International Resources 354

Burrelles Fresh Ideas

MARCH 12, 2024

When crafting social content, lean on trends and publish content with a high virality rate. Download our free Product Launch tip sheet. The copy and opinions expressed here belong solely to the author and do not necessarily reflect those of Burrelles, our employees, partners, or affiliates.

Social Media 78

Social Media Strategy Media Reputation 78

MaccaPR

SEPTEMBER 9, 2019

Fried Chicken Sandwich battle went viral on Twitter — and led to a complete sell-out of the sandwich in all 2,400 Popeyes stores across the U.S. Marketing and PR professionals marveled at how Popeyes Louisiana Kitchen turned an online duel with rival Chick-fil-A into $65 million in “free" advertising this past August when its.

Twitter 105

Twitter Marketing Social Media Viral 105

Prohibition

JANUARY 14, 2022

In today’s world, a negative story about your brand or organisation could go viral in an instant. Your employees and stakeholders could be made to look incompetent or immoral. For example, an employee leaks damaging information about your company. ? A major crisis. Defects or quality issues with your product.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62