Sat.Feb 08, 2014 - Fri.Feb 14, 2014

Professional Curiosity Doesn’t ‘Kill Cats’

Waxing UnLyrical

The old adage “Curiosity killed the cat” came to mind the other day during a conversation (aka: a “rant”) in one of my classes at Curry College , where I head the undergrad Public Relations Concentration and teach most of the PR courses.

Storytelling Tips to Make Your Brand More Relatable

Personal PR

By Richard Brownell | PR News Online 02/11/2014. The ability to tell a story is a fundamental skill that all good brand communicators should possess. Storytelling not only shares information, it makes that information relatable to the audience, humanizing complex ideas and offering fresh perspectives. Christopher Hammond, senior vice president of corporate communications for Wells Fargo, shares some tips here on how to enhance your brand’s message through storytelling. #1.

By: Not just numbers, but the RIGHT numbers - NOW Communications

Katie Paine's Measurement Blog

[…] outcomes. Figure out what those measurements are, and keep refining them. Beth Kanter and Katie Delahaye Paine‘s book Measuring the Networked Nonprofit can walk you through just how to do that.) You may […

Monday Roundup: All You Need Is Love

Waxing UnLyrical

Happy Monday! If you’re in Cleveland, I hope I’ll see you tomorrow (I’m speaking to the PRSA chapter). If not, then you’ll just have to imagine what fun we’re having. Let’s kick off the week with your weekly roundup.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Friday Funny: Things of the Internet

Waxing UnLyrical

Anyone else hit by Winter Storm Pax ? I spent yesterday morning shoveling. There’s more ahead today. I’m not happy about it. Oh well … Oh! Happy Valentine’s Day! Have you ever wondered exactly what makes up the “Internet of Things”?