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Cision
FEBRUARY 27, 2017
We’ll discuss how to build a centralized and real-time influencer database and that tailoring your approach, message, and timing for each influencer is important because not all media contacts should be created equal. Learn more about the Five Truths of Modern Media Targeting and download the newest guide today.
PR News
MARCH 1, 2017
Yet the news we received late last night from a PR contact has prompted a different blog. This was supposed to be a blog about another topic entirely. To set the scene: your blogger had just returned from visiting a friend, hospitalized early Monday with an asthma attack that turned out to be heart trouble,… Continued.
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Communications Conversations
MARCH 2, 2017
Contact me if you need custom WordPress plugins or website design. It’s not all about mentions–sometimes it’s about affiliating your brand with an influencer who clearly has the ear of your customers (and remember, you probably don’t if you’re considering this path). photo credit: A.
ImPRessions - Crenshaw Communications
MARCH 2, 2017
Industry analysts trade in information, so become that go-to source that provides “news you can use” to your key analyst contacts. It will be a two-way street, as journalists may request the names of analysts who can comment on a company’s products and strategies.
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When it comes to maintaining accurate contact information for journalists and influencers, your homegrown database likely isn’t cutting it.
Communications Conversations
FEBRUARY 27, 2017
Contact me if you need custom WordPress plugins or website design. Hoping to hold myself accountable (this is a good way to do it). We’ll see how this goes… photo credit: duncan El Trumpo via photopin (license). Thanks for installing the Bottom of every post plugin by Corey Salzano.
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