September, 2008

This is NOT a Pitch

Bad Pitch Blog

A news release is not a pitch. Well, neither is this intro I just received. Dear Mr. Kevin Dugan, Please consider the press release below for publication in an upcoming issue, either on-line or in print. Please let me know if you have any questions. Thanks in advance for your consideration.

Old Journalism’s Demise.Good News For Us!

Bad Pitch Blog

I am writing to you from 35,000 feet where American and something badly branded as Gogo Inflight has granted me 12 buck access to the Internet. I mean, welcome to the 2000''s, right? Today the New York Times announced another 500 cut from the payroll - and honey they shrunk the sections!

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Are PR Tools Bad Form?

Bad Pitch Blog

Services like HARO bring us dozens of media leads in a single email. Press Release Grader evaluates our news releases to make sure they’re tweaked to deliver top online performance.

Tools 52

Help a Reporter Out and Bad Pitch Blog? OMG we’re like BFF!

Bad Pitch Blog

Peter Shankman and I spoke to a sliver of HARO’s near 30,000 members yesterday about better media relations. A flood of new folks are reading Bad Pitch Blog as a result, so I thought I’d post our top 20 posts according to AideRSS as a helpful review.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Bad Pitch Crime Fighters

Bad Pitch Blog

Guhmshoo immortalized the Bad Pitch Blog! Now if only my right hand spit fire like that.sigh. More of his work is here. Thanks Guhmshoo! Speaking of banding together to fight the good fight, I added links to our Twitter pages and our Facebook page in the sidebar below.