Sun.Feb 03, 2019

How to Use Content Marketing for PR and Social Media Success

B2B PR Sense

The value of content marketing for PR and social media has become a slam dunk when it comes to digital marketing. And as new networks and platforms emerge, it becomes even more essential.

Infographic: The benefits of purpose-driven marketing

PR Daily

Supporting a cause could help you earn brand loyalists and lead to higher revenue. Here’s why the marketing tactic can be beneficial for organizations. An organization’s good deeds could have a positive impact on its bottom line.

How the Fyre Festival ignited debate about influencer accountability

Agility PR Solutions

Netflix and Hulu recently released documentary bringing to light the events and people surrounding the disastrous Fyre Festival in 2017.

Ethics 145

The Surround Strategy

Doctor Spin

I was in Italy in the middle of summer, and it was hot. The Italian fashion brand I was meeting up with had gotten this idea that it would be great to add some “digital marketing” for their re-launch of their most iconic product ever. The problem was just that the launch was less than a week away. I wanted to help them get the word out, but how?

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

New report examines brands consumers believe possess verified “trust”

Agility PR Solutions