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Critical Mention 2021 Recap

Critical Mention

Email clips directly from the Earned Media Suite and add them to reports. Critical Mention users can now track audience and publicity values for their radio mentions. Plus, users have the ability to create reports with radio metrics and create audience and publicity alerts. Until next time! Critical Mention. Priscilla Osorio.

Radio 116
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The Real Value of Virtual Reality for Healthcare PR

Scott Public Relations

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

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The Real Value of Virtual Reality for Healthcare PR

Scott Public Relations

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

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Quick Tips for Reporting the Quality of Your Media Pickup

Beyond PR

For public relations campaigns, that has traditionally meant showcasing the number of brand mentions and impressions a particular press release or media relations pitch generated. However, high audience numbers on their own do not reflect all aspects of a campaign’s success.

Report 40
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The Insecurity Blanket Pitch

Bad Pitch Blog

It''s a new take on an old idea: radio theater, direct to your iPod. The CLIENT is a sci-fi adventure drama, with writing that has been compared to the intrigue of TV shows like "24" and "Battlestar Galactica." Our first episode premiered on February 15th, 2006, and was downloaded over 2000 times. Case in point: “hehe.”

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Why Your Holiday Marketing Needs a Satellite Media Tour

Beyond PR

“Earned media helps a brand create buzz and generate conversations, often via a credible third-party. We’ve conducted successful health-related SMTs on topics ranging from ‘how to look good for your holiday photos and holiday parties’ for an aesthetic treatment as well as tours about how to avoid holiday weight gain.”.

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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

While some still struggle with multimedia, there are people who would rather just write or take photos, there’s no question that journalism will become an even more visual industry in the future, especially when print eventually disappears, he says. Download the 2018 Global State of the Media Report.