Doctor Spin

OCTOBER 16, 2023

Digital PR is not link-building for SEO. The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach.

Digital PR 83

Digital PR SEO Engineering eBook 83

Prohibition

NOVEMBER 16, 2022

Over the past few years, digital PR has become significantly more important for brands and now goes way beyond ‘building links’ It includes increased brand awareness, brand positioning, SEO ranking, marketing share, share of voice, social media performance, organic traffic, sales and more – all encompassed in one.

Digital PR 62

Digital PR Brand Branding SEO 62

The Proactive Report

DECEMBER 16, 2014

PR pros are not all convinced that SEO is a skill they need to master. However, as content marketing gains popularity,SEO becomes more and more important. Content marketing isn’t a new idea for PR. So yes, SEO has become an important PR skill. And suddenly Digital PR is in demand.

Digital PR 154

Digital PR Google SEO Content Marketing 154

Buzzstream

APRIL 25, 2024

At 46:27 in this Google Office Hours episode , John Mueller explains that unlinked brand mentions don’t pass any SEO value. Unlinked mentions can bring direct traffic to your site, but they’re more like billboards or radio ads. Some are SEO-based, and others are more specific to the brand, industry, and type of site.

Brand 62

Brand Branding How To SEO 62

Buzzstream

MARCH 13, 2024

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. What is Digital PR? If properly executed, it’s a knock-out punch.

Digital PR 71

Digital PR Construction Case Study SEO 71

Norton's Notes

JULY 17, 2014

However, I have read numerous articles that online public relations or digital PR is now dead. I have read many people, that I respect, saying that digital is simply one more channel that should be targeted just like the traditional media. Now, digital technologies offer us the opportunity to lead a fourth revolution in news.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Buzzstream

MAY 19, 2022

I struggled with where to put this tip within my post because it is the most powerful, but it’s also most SEO-heavy. For some in the digital PR space, this will get deeper into SEO and keyword research than you have before. Looking at the kinds of coverage they received, it’s mostly radio sites: [link].

Survey 90

Survey How To Reddit Pitching 90