Digital PR Financial Journalism Pitching 
Doctor Spin
FEBRUARY 22, 2024
Source: Journal of Communication 1 Botan, C., & Taylor, M. Journal of Communication, 54, 645–661. Source: Journal of Accounting and Economics 5 Brown, L., Journal of Accounting and Economics. Continue reading In some organisations, especially large ones, there are various financial stakeholders.
Waxing UnLyrical
DECEMBER 11, 2013
It is rightly said that PR and journalism are interdependent. With the economic slowdown, we are starting to see traditional PR activities becoming slightly tougher as the rate at which newspapers/magazines are shutting down increases, their numbers of pages are reduced, and broadcast channels cut back on original programming.
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Doctor Spin
FEBRUARY 14, 2024
In public relations, we call this: Corporate Communications ( blog posts ) In some organisations, especially large ones, there are various financial stakeholders. Shareholders, investors, financial institutions, etc. And yes, public relations is equipped to cater to the informational needs of financial stakeholders.
Sword and the Script
NOVEMBER 9, 2021
These allow PR to “showcase earned media coverage in customizable, branded digital PR measurement reports.”. It also added “activity scores” to see “how often they are writing from all your most viewed lists and pitches.”. Another new PR tech player. Financial avengers. Automated coverage book. Media pulse.
Lauri Pehar Borsh
AUGUST 12, 2015
Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. If you are a serial dater of the media and sending broad, mass pitches to every and any journalist you are not ready for the media! Do not do the failed, traditional “Feature me please” pitch.
Lauri Pehar Borsh
AUGUST 12, 2015
Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. If you are a serial dater of the media and sending broad, mass pitches to every and any journalist you are not ready for the media! Do not do the failed, traditional “Feature me please” pitch.
Sword and the Script
AUGUST 13, 2019
Today, the company is perhaps the largest of its kind, and I think understanding how it got to the place it is now, offers an interesting window into the world of PR and the evolution of technology for the digital PR community. Terms were not disclosed but the Wall Street Journal reported a price tag of about $240 million.
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