Burrelles Fresh Ideas

MAY 23, 2023

The largest jump they saw was regarding hotel stays. In response, hotels and airlines are implementing eco-friendly practices and promoting sustainable tourism initiatives. This trend is expected to continue, with more travel companies offering customized itineraries and immersive cultural experiences.

Travel 40

Travel Tourism Airlines Hotels 40

Sword and the Script

MARCH 3, 2015

In context, the management consulting firm says advances in technology are propelling marketing into a new era that is reminiscent of Madison Avenue’s glory days. Mad Men may come to mind for culture, but what McKinsey says heralded that golden age was “a happy marriage of advertising and technology.”. Five Factors of a Golden Age.

Marketing 60

Marketing Telecommunications Customer Service Technology 60

Beyond PR

MARCH 30, 2018

When used effectively, machines can get smarter about how to book hotels, solve customer service issues, and much more. The good news for comms pros: It will be a blend of both technology and human insight. Maybe the best way to get started is by learning how technology experts are defining AI.

Publicity 85

Publicity Training Technology Data 85

Sword and the Script

DECEMBER 11, 2018

It stands to reason that lifting the voice of the customer will be one way to cut through the noise (and nonsense).”. – Lou Hoffman | The Hoffman Agency . Also see PR and Storytelling; Off Script No. Think Google Hotels, Flights, weather, etc.). 13) Simplifying personalization and recommendation services.

Social Media 93

Social Media Marketing Media Creativity 93