Remove Crisis Remove Customer Service Remove Local Remove Retail
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Want to Build Trust Online? Don’t Neglect Customer Reviews.

Rock the Status Quo

Reviews matter, yet so many companies let them grow by default and inattention, rather than a focused effort – rarely monitoring what is being said unless a crisis flares up, grabbing everyone’s attention like firecrackers lit inside a public library. Customer service or sales? Are you giving them enough attention?

Retail 100
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5 Things Small Businesses Need To Know To Avoid The Groupon Curse

Waxing UnLyrical

I even emailed customer service and was told my order would arrive on time. “On average, a business only sees about 20 to 25 cents on the dollar of retail value,” says author and business owner Jay Goltz. A while back, Shonali said it best: “ You need to prepare for a Groupon deal like it was a crisis. ”.

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Lake Forest Chamber of Commerce Livecast talking Crisis PR

The Stalwart Blog

If you’ve been watching any of the local media, you know that PR crises can take place. What do you do when you’re embroiled in a crisis that maybe wasn’t of your making? He is a crisis PR expert, a friend of mine for many years. It could start on social media, but it could eventually hit the national news.

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Brand conversations during COVID-19

Stephen Waddington

Organisations typically have one of two responses to a crisis: they either go silent or they over communicate. You’ll have observed examples for yourself during the COVID-19 crisis. The best responses are rooted in listening, engaging and providing support to customers. It’s a great means of engaging customers during lockdown.

Brand 157
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PR Basics Based on Principles will Never Change

PR Fuel

Consider what happened to the team over at BP during the Gulf Oil Spill crisis. How much do we forget this when a crisis happens to our company or business? Retail outfits should always include directions, for both drivers and customers using mass transit, to locations. Are you a member of your local Chamber of Commerce?

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