Remove Crisis Remove Crisis Communications Remove Document Remove Viral
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Why You Should Hire a Crisis Communications Agency?

Prohibition

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. What causes a crisis to go viral?

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Lesson From Facebook: 5 Tips on Handling Crisis Communications

Shift Communications

Crisis communications is the opposite of traditional public relations and involves putting out a “ fire ” of some sort. In most cases when a company is faced with a crisis they often mess up the initial response. Most recently, Facebook just experienced the classic example of a crisis communications case study.

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Why it’s important to prepare for a PR crisis

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In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough. How to prepare and fix a PR crisis. This is where effective PR crisis management comes in.

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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

sent out a tweet that went viral so quickly – the CMO came to my desk to see if I was okay. “He This helps understand the key points of an article without having to spend time reading the entire document. This latest move may make financial sense, but it’s the second serious crisis communications distraction for the company in Europe.

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10 Crisis Communication Tips Every Business Needs

Prohibition

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

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7 Lessons That Ryan Lochte’s Olympic Crisis Can Teach PR Pros

MaccaPR

But oh, lordy – we as communications and marketing professionals can receive a master class in what NOT to do during a crisis from Lochte’s self-immolation at the 2016 Summer Olympics in Rio de Janeiro. The reporter posted the mother’s story on Twitter, which went viral with over 3,000 retweets. But he did, oh how he did.

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10 PR Tips for Making Your Company Easier to Cover

Sword and the Script

Additional considerations: Post HTML versions of your press releases – not just PDFs; Create a separate RSS feed for your newsroom that carries just news; Offer reporters a way to sign up for distribution lists that send just for news; and An online newsroom also gives you a platform to rapidly standup a crisis communications response.

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