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Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

LinkedIn is a great platform for housing your resume and publishing content that showcases your expertise. Consider a brief introductory video of yourself to post on LinkedIn and to send to potential employers along with your resume. Ensure that you have proper mediums in place to communicate your story. Put yourself out there.

Brand 189
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Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

Well, I usually respond that in such case we couldn’t cooperate, because these days the communication between the brand and the audience happens exactly through Facebook, Instagram, LinkedIn, Twitter, TikTok, etc. I keep telling my team, "We're not selling strategies, creative ideas, or media tactics, we're selling trust."

Meeting 98
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PRoust Questionnaire: Helen Slater

PR Conversations

If, through my public relations efforts, I can help make change for the better, then I get a real buzz and sense of satisfaction. That, and because I can indulge my need for creative expression. Helen’s been self-employed for most of her 20 or so years in PR, with a brief in-house stint in local government.

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How to Promote Your Online Press Kit with Multichannel Marketing

Beyond PR

Take advantage of your brand channels by utilizing everything from company website real estate to proprietary email lists. Take the time to then research your local client base through social media monitoring and industry circles to uncover if any of them will be attending the show. Be creative when live-tweeting from the event.

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4 Keys to Distributing Public Service Announcements

Cision

So, in addition to producing the most creative, compelling public service announcement possible, you need a similarly smart distribution plan in mind. The real estate adage “location, location, location” is also relevant to PSA distribution. You may also develop audio versions for local and national radio.

Publicity 224
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How to Spy on Your Competition & Steal Their Secrets

Cision

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate.

How To 198
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4 Keys to Distributing Public Service Announcements

Beyond PR

So, in addition to producing the most creative, compelling public service announcement possible, you need a similarly smart distribution plan in mind. The real estate adage “location, location, location” is also relevant to PSA distribution. You may also develop audio versions for local and national radio.