The Most Underrated Skill in Content Marketing? Fact-Checking
Contently - Strategy
NOVEMBER 3, 2021
This piece originally appeared on Contently’s The Freelance Creative. In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. Do I need to parse the fine print of a scientific study every time I cite a statistic? But after that, it gets more nuanced.
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