PRSay

APRIL 8, 2019

“As an independent communications and PR consultant, I felt that pursuing my Accreditation in Public Relations was vital for the integrity of my practice and for demonstrating to clients that I can deliver faithfully on the services I offer.”. Owner and Creative Director, ColorThisWorld Communications. Catherine Brozena, APR.

Public Affairs 147

Public Affairs Healthcare Ethics Corporate 147

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”.

Interviews 99

Interviews Publicity Technology Social Media 99

PR Matters

APRIL 21, 2016

PR must, therefore, be responsible for: Informing all relationships (audiences) through a tried-and-test messaging system. Guiding HR and Internal Comms on steps and actions for company-wide communications activities. It’s also the only one to concern itself with all audiences, both internal and external. Advising management.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

PR Matters

APRIL 21, 2016

PR must, therefore, be responsible for: Informing all relationships (audiences) through a tried-and-test messaging system. Guiding HR and Internal Comms on steps and actions for company-wide communications activities. It’s also the only one to concern itself with all audiences, both internal and external. Advising management.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. I am in awe of the creativity, drive and insight of Gen Z (or, apparently now Gen Alpha!).

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Maxim Behar

NOVEMBER 15, 2023

You know royalty, you know the leaders of the international political scene. People who work in this area are the ones who invent new creative products and influence the hearts and minds of millions. The creativity comes from the way you describe it to people so that they can understand it. Get busy doing public outreach.

Hotels 64

Hotels Newspapers Journalism Ethics 64

PR Conversations

MARCH 19, 2015

“If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” If intelligently crafted, such messaging can lead the way to coexistence of what we in the west call the “democratic system.”

System 40

System Construction Public Affairs Publicity 40