ImPRessions - Crenshaw Communications

MAY 4, 2018

Unlike those entering the workforce on the heels of the recession, today’s PR hopefuls are likely to be welcomed by top agencies and corporations. A job in the corporate communications group of a major company, a position at a nonprofit, or a PR post in a marketing or ad agency are the most common. Consider a PR agency.

How To 189

How To Nonprofit Interviews Privacy 189

ImPRessions - Crenshaw Communications

MAY 15, 2018

Facebook’s response to the recent data privacy controversy was immediate – so immediate that it happened the day before the scandal broke. While the speed was admirable, the content of the message and its tone were less successful, given the complicated nature of the data privacy issues involved. Five crisis PR first responses.

Crisis 136

Crisis Privacy Airlines Facebook 136

ImPRessions - Crenshaw Communications

MAY 18, 2018

Especially in today’s atmosphere of increasing corporate activism , a company that takes a stand on a controversial topic can create lasting bonds with customers – even if it alienates others in the process. PR is a primary tool for corporate speech on social issues. Storytelling brings brands to life. PR helps differentiate.

Brand 149

Brand Branding Storytelling B2B 149

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2017

But the truth is, it’s a myth to think that you can prevent most events that could wreck a company’s reputation. Unfortunately, that’s exactly what happened when the news broke that credit-reporting giant Equifax suffered a breach that could compromise the privacy of some 143 million consumers. How did it escalate?

Crisis 149

Crisis Crisis Management Reputation Financial 149

David PR Group

OCTOBER 26, 2014

And last week, it changed its corporate structure, becoming a public benefit corporation with a charter that forbids the company from using ads or selling user data to make money. Take a look at my recent interview with one of the founders, Todd Berger. (By the way, can a manifesto be anything but intriguing?)

Privacy 70

Privacy Facebook Advertising Advertising 70

Stuart Bruce

OCTOBER 30, 2014

In his interview with PRWeek Danny Rogers asked Martin if the danger was that the growth of social media meant that it would be adopted and subsumed by advertising agencies. Gigantic multi-national and trans-national corporations have no respect for borders or governments. Our notions of privacy and confidentiality will be challenged.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Flatiron Communications

FEBRUARY 16, 2015

The politicization of the low income worker has made such corporate malpractice a talking point wherein the lowest wage workers are cast as takers, moochers or worse, union members. One such corporate crisis-driving crusader is New York State Attorney General Eric Schneiderman. NYS Attorney General Eric Schneiderman.

Crisis Management 28

Crisis Management Crisis Insurance Insurance 28