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5 Ways Our Weekly FB Live Show Helped Grow Our Business & Our Work Culture

Deirdre Breakenridge

We are always challenging our team to come up with new and creative ways to use social media, and SocialLIVE not only lets us share our experiences on camera but allows the team to test the new features that we are going to pitch to our clients. Highlight Our Company Culture.

Video 283
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How to Never Run Out of Great PR Ideas Again

Doctor Spin

Corporate executives are sometimes scared of stirring up too much conflict for comfort, so your approach should always be strategically sound and well-researched before you start the fight. Airbnb took on a stupid majority (“you can’t build a successful hotel company without having any hotels”).

How To 52
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Is kind leadership an oxymoron?

PR in High Definition

It’s clear to see why the default path for leadership is often being as cut-throat with your employees as you are with your competitors, but it’s not the only way to be. It’s a horrible experience to lead a round of redundancies or close a facility, but it’s possible to do it with kindness, treating employees with respect, as humans.

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Getting hired and ahead in marketing and PR

Stephen Waddington

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

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Winning the talent war: How to rise to the challenge of building your employer brand

PR in High Definition

This is particularly alarming because your managers and HR team are meant to wave the flag of the company and represent your corporate values. In a candidate-led job market, it is vital that the communications team helps to bring the company’s future employees into focus. Watch out for the judges’ comments.

Brand 48
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How to Generate Leads From Social Conversations

Cision

One of my clients was a hotel located near an amusement park. From being able to identify images with corporate logos to scanning images and finding those that include certain objects, it is only a matter of time until marketers can more effectively search through images to find relevant conversations. Favorite a user’s tweet.

How To 198
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How to Generate Leads From Social Conversations

Beyond PR

One of my clients was a hotel located near an amusement park. From being able to identify images with corporate logos to scanning images and finding those that include certain objects, it is only a matter of time until marketers can more effectively search through images to find relevant conversations. Favorite a user’s tweet.

How To 57