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LinkedIn Social Selling Training & Digital Marketing Workshop Debuts

wiredPRworks

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Thanks to the Ascend Training team for inviting me to present this program! Join us in the training room on Michigan Avenue or online. SOCIAL MEDIA TRAINING SUCCESS TRACK.

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Words and Pictures – the Batman and Robin of Content Marketing

Waxing UnLyrical

But it struck me that the Batman franchise offers some great takeaways for content marketing. No, like any good researcher, he knows how to ask the kinds of questions that help Batman point himself in the direction he needs to go. What can other comic franchises teach us about content marketing?

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Don’t Model Your Content Strategy on This Famous ‘Field of Dreams’ Quote

PRSay

Despite its poignancy in the 1989 film “Field of Dreams,” the phrase “If you build it, he will come” is actually a terrible piece of advice for a PR pro or content marketer. Or else your content views will be as low as the crowd sizes at Ray Kinsella’s Iowa baseball field.

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7 PR Blogs You Should Be Following

Critical Mention

Factors like company size and budgets typically play into determining how your business will run its public relations: How to Make PR Work For You. Our take on PR Couture: While PR Couture’s content is mostly tailored for fashion and lifestyle communication pros, we encourage all to take a look at their blog.

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What’s On the New Multimedia Cart?

Waxing UnLyrical

So why don’t we put those two things together and build in social media video that connects us to the people we’re trying to reach when they’re in the moment. A few years ago, I sat in on a workshop by Paul M. Pretty pictures. He challenged all of us to get better at photography. And the only way to accomplish that is by doing.

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