Remove Consumer Remove Ethics Remove Measurement Remove Television
article thumbnail

Maxim Behar: Social media is the realm of free speech, which makes our world better

Maxim Behar

Twenty to twenty-five years ago, we fought for diversity of opinions on television and in newspapers. An established media outlet - a newspaper, television, television channel, or radio - can also publish wrong information. Theoretically, you can buy a newspaper or a television channel and influence it.

article thumbnail

Embracing Inclusion: Empowering People with Disabilities Through Brand Marketing

Burrelles Fresh Ideas

The rationale underscoring the crusade for inclusion is rooted in a blend of ethical and realistic understandings. From an ethical vantage point, inclusion is an acknowledgment of every individual’s inherent dignity and worth, irrespective of their abilities. The power of representation in marketing cannot be overstated.

Brand 90
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Kidfluencers and Their Impact on Influencer Marketing, Brands, and Parents

Burrelles Fresh Ideas

While the kidfluencer phenomenon is undoubtedly intriguing, it raises critical questions about the ethics, regulations, and responsibilities surrounding the children in the spotlight, as well as the implications for the companies and parents involved. This continuity can create a lasting impact on consumers’ perceptions of a brand.

Brand 83
article thumbnail

What Lies Ahead for Public Relations in 2018?

PRSay

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Tools to measure and evaluate public relations might continue their march away from simplistic and output-based methods toward more valuable outcome-based measures.

Publicity 167
article thumbnail

Tesla Owners Leadership Master Class with Maxim Behar from Vision to Reality: Building Leadership Qualities

Maxim Behar

Like you said we get up, we pick up the phone and I think at that point some of the creativity is over as we consume information, different opinions. This transparency makes the world far more ethical than it used to be. Back then, many people asked me what business ethics was. Host: Very dynamic, lots of information everywhere.

article thumbnail

The Present & Future Tech Trends PRs Should Prepare For

Cision

Certain kinds of smart televisions can “overhear” conversations. Embedded IoT systems will likely become as ubiquitous as workplace email and instant messaging and like them, will create a long trail of data, creating a whole new set of ethical and legal responsibilities.

Trends 120
article thumbnail

Why public relations must wake up to wearables

PR Conversations

This year—partly thanks to the refrigerators that sent out their own spam emails, television sets sending unauthorised data into the cloud and smart LED bulbs leaking passwords as well as light—the conversation around wearable and connected devices has gained some traction. Strip search will take on a new and vastly more public dimension.