Comparison Consumer Customer Service Measurement 
Katie Paine's Measurement Blog
MARCH 9, 2023
Making up Metrics I was recently on a conference call with a respected nternational measurement organization and a new member of the group was explaining how she’d been pressured by her CEO to put a dollar value on her efforts. “So There should be a special place in measurement hell for people who make up bad metrics.
Cision
SEPTEMBER 21, 2016
There’s a misconception that marketing a business is always time-consuming. You can include informational articles, product comparisons, videos, special offers, et cetera. You can also create email templates for common customer service inquiries, such as: Where’s my product? Make the most of your time with measurement.
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Sword and the Script
JANUARY 7, 2020
This was for comparison purposes – to see if the results would be helpful to me as an agency and PR practitioner working hard for clients every day. That’ll add noise to your search results and consumes computing resources for the platform. This helped eliminate much of the noise. I also set up searches on three of my own clients.
Sword and the Script
DECEMBER 20, 2022
They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. Performance marketing and digital ad spending will continue to become less effective as consumer brands continue to fight for the same broad audiences.
Stephen Waddington
NOVEMBER 19, 2017
12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. Action: Read widely and consume a variety of media. Measurement should no longer be an issue within public relations.
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