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2017 Crisis Management That (Mostly) Worked

ImPRessions - Crenshaw Communications

Armchair PR experts get lots of mileage from critiquing crisis management by major brands and businesses this time of year. But what about the crisis situations that are handled well? But in the spirit of fair play, here are some examples of reputation management that succeeded in 2017. NBC’s live Lauer reckoning.

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To Improve Crisis-Response Plans, Bring in a Red Team

PRSay

For example, a company might hire a “white hat” hacker to intentionally hack into its IT infrastructure and flag weak spots. The onus then lies on the company to remediate those flaws and avoid being compromised in the future. A red team can expose reputational vulnerabilities in a company and flaws in its crisis-response plan.

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Why You Should Hire a Crisis Communications Agency?

Prohibition

The basics of good crisis communications are the same for every company. Crisis communications are key in today’s interconnected social media world. What causes a crisis to go viral? Prohibition PR is a full-service agency specialising in crisis communication, reputation management , and strategic messaging.

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Why the NBA’s Hong Kong Controversy Is a Timely Lesson in Corporate Responsibility

PRSay

In a sign that the investment was in jeopardy, several Chinese companies suspended operations with the Rockets and the NBA. For PR practitioners, crisis managers, and the organizations they counsel, the NBA episode offers some valuable tips. Tip 1: Live your values. Tip 5: Keep the team on-message. and U.K.

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Why it’s important to prepare for a PR crisis

Prohibition

How to prepare and fix a PR crisis. Each PR crisis will affect each company, brand or individual in a different way – that’s because they’re all different. And not every company has an appropriate response to that specific crisis. This is where effective PR crisis management comes in.

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Preparing for a Hard Landing: Today’s Crisis PR 101

Reputation Us

The speed and “viralness” of this week’s news puts the importance of prompt communication at the forefront. Regardless, this unique controversy has made me hit the pause button to remind businesses of all sizes of how to prepare and respond to a crisis in today’s viral media world. Good grief!

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How to Prepare a PR Crisis Plan

Prohibition

A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis Plan? In today’s world, a negative story about your brand or organisation could go viral in an instant. As a company, you want to be able to respond quickly and effectively with an appropriate plan.

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