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Business’s Best Path to Racial Justice

Mindful Marketing

By interacting intentionally with their surrounding communities, businesses can help heal broken relationships, including those that cross racial lines. I believe businesses are uniquely equipped to propel entire communities forward, thereby closing the wealth gap and making a lasting difference for people of color.

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Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

Today, she works for ALM Media , a publisher which grew its roots in trade publications for the legal community, but now owns titles beyond just legal including financial services, insurance, and consulting. The Changing Face of PR in Government; Off Script #30: Merritt Allen of Vox Optima. 31: Nicole Wojno of UserIQ.

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PRoust Questionnaire: Helen Slater

PR Conversations

It is a long-running and successful campaign that still resonates in our New Zealand community. Although, if she’s really honest it started right back when she began in event management in the dark ages, totally inexperienced, organising a fashion parade for around 700 people for the local kindergarten fundraiser.

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Meet the Media: Karn Dhingra, Reporter at Automotive News

Bianchi Biz Blog

I reported on NASA and crime, local government, League City, the bedroom community close to Mission Control/Johnson Space Center. And I covered city and county government at the Victoria Advocate in Victoria, Texas which is about an hour and a half south of Houston. After the story ran, he resigned.

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What a Duck Can Do For “Social” Media Relations

Waxing UnLyrical

For eight years, YESS has held an annual fundraiser that is increasingly becoming part of the fabric of the Des Moines community. Our new strategy was to educate the community that by adopting a rubber duck for as little as $5, they were truly helping a child. It is a race, but instead of thoroughbred horses, it features rubber ducks.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. Mass communication aims to meet these needs. What is Mass Communication?

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