Deirdre Breakenridge

MAY 23, 2017

Many social media content management systems you probably already use for your clients have their own templates or proprietary editorial calendars. Your blog is your community. And it’s better to build an engaged community over time than it is to serve up a lot of content in the beginning and then drop off the face of the planet.

Blogging 282

Blogging Case Study Social Media Instagram 282

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Modern PR heavily involves using social media, collaborating with influencers, showcasing thought leadership, managing blogs, and organizing community events. Then, how can PR aid your video marketing campaigns to create top-of-mind awareness? Related read: Why Combining Content Marketing and PR is a Smart Move #8.

Video 110

Video Marketing SEO Social Media 110

Sword and the Script

NOVEMBER 22, 2016

“…of those who said their businesses buy paid placements on social media, the majority (almost three-fifths) pointed to Facebook and LinkedIn as the platforms that gave the best return on those dollars.”. That’s for both Facebook (58%) and LinkedIn (58%). If people on Facebook engage your content, Facebook will show it to more people.

B2B 60

B2B Facebook Marketing Social Media 60

Waxing UnLyrical

DECEMBER 14, 2016

All that’s necessary to run an effective PR campaign via employee advocacy is strategic PR content, a comprehensive employee advocacy guide , and a reliable employee advocacy platform. On average, each employee connects with at least 300 people through social media (Facebook, LinkedIn, Twitter and other platforms included).

Employee 40

Employee Measurement Social Media Product Launch 40