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Will 2019 (finally) the year of the Social CEO?

Communications Conversations

When I worked in corporate communications years ago, “I want to hear more from the CEO” was always a chief complaint among employees. ” Great example here: Jack Salzwedel of American Family Insurance. ” Great example here: Jack Salzwedel of American Family Insurance. Company web site.

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6 Best Practices for Identifying and Reacting to a PR Crisis

Cision

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.” Pines wrote his in 1985.

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Communications Strategy 101: Get your GAME on

David PR Group

One thing that I often hear from executives is that they want to improve their corporate communications, marketing and public relations, but they don’t know where to start. How do you develop a communications strategy? What are your communications goals? Take the time to identify your main communications goals.

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How executives are using LinkedIn publishing to drive organizational PR goals

Communications Conversations

But, there are a number of other ways brands are “distributing” content on the web today. How they used LinkedIn: In this short post , Bruce uses LinkedIn publishing to talk about a timely topic and trend that’s impacting his business–the health insurance and health care worlds. Did it work? Only Target knows.

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Why Marketing Pros Should Care About the Dark Web

David PR Group

Many marketing pros have no interest in technology, and when I bring up subjects like the deep web and the dark web, their eyes glaze over and they quickly reach for their phones. To recap, the surface web includes most of the websites which people view on search engines. Originally developed by the U.S.

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The PR Winners Of 2019

ImPRessions - Crenshaw Communications

The breach was potentially very serious, involving the Social Security numbers and Canadian Social Insurance numbers as well as bank account numbers of Capital One customers. The post The PR Winners Of 2019 appeared first on Crenshaw Communications. Barilla Pasta Comes Full Circle. Which organizations fared worst in 2019?

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The PR Winners Of 2019

ImPRessions - Crenshaw Communications

The breach was potentially very serious, involving the Social Security numbers and Canadian Social Insurance numbers as well as bank account numbers of Capital One customers. The post The PR Winners Of 2019 appeared first on Crenshaw Communications. Barilla Pasta Comes Full Circle. Which organizations fared worst in 2019?