ReimaginePR

SEPTEMBER 9, 2021

YouTube is not just a place to watch cute cat videos, it is (though less importantly) the world’s second-largest search engine, too. Users watch over 1 billion hours of video each day on YouTube. As a corporate brand, optimizing your YouTube content can directly improve your sales and customer engagement. Let’s jump right in.

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Mindful Marketing

APRIL 1, 2024

” Or, the new product may create the cognitive dissonance for consumers suggested above and lead to the philosophical question: “What exactly is Gatorade? Though well-intentioned, ‘video evidence’ will likely later confirm that Gatorade Water was “ Simple-Minded Marketing.”

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Brand Branding Sports Chemicals 85

Sword and the Script

JANUARY 25, 2020

In his 17-minute presentation for TEDx, The Magical Science of Storytelling , he walks the audience through several stories that trigger an “Angel’s Cocktail” of brain chemicals. You can physically experience this yourself by watching the video: 3) What are some examples? So, what are some good examples of storytelling?

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Storytelling Examples B2B Chemicals 119

Masters in Communications

OCTOBER 30, 2018

Neuroeconomist Paul Zak‘s research indicates that our brains produce the stress hormone cortisol during the tense moments in a story, which allows us to focus, while the cute factor of the animals releases oxytocin, the feel-good chemical that promotes connection and empathy. This can reinforce our own ideals, or it can challenge them.

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