Norton's Notes

JANUARY 6, 2016

This is my review of a book called Managing Online Reputation: How to Protect Your Company on Social Media which is a book is written by Charlie Powell and produced by Palgrave Pocket Consultants. Charlie Pownall used to be the regional managing director at Burston Marstellar amongst many other roles.

Social Media 28

Social Media Crisis Reputation Crisis Management 28

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Source: Procedia – Social and Behavioral Sciences 6 Petrovici, M.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Katie Paine's Measurement Blog

JANUARY 24, 2023

The report defines “biggest” in terms of those crises that got the most attention in the media and the most engagement on social media. So a more valid way of comparing crises with the data we have now might be to look at the engagement per media story.

Measurement 40

Measurement Crisis Crisis Management Data 40

Reputation Us

MARCH 4, 2019

We are in an information based, interactive and “loud” culture; it seems everyone is shouting their news from the rooftops via advertising, media and social media channels in an attempt to out-talk the competition. Whether gaining business, quality employees or remaining competitive “your reputation precedes you.”

Reputation 79

Reputation Employee Case Study Survey 79

Reputation Us

MARCH 4, 2019

We are in an information based, interactive and “loud” culture; it seems everyone is shouting their news from the rooftops via advertising, media and social media channels in an attempt to out-talk the competition. Whether gaining business, quality employees or remaining competitive “your reputation precedes you.”

Reputation 60

Reputation Employee Case Study Survey 60

Melissa Agnes

MARCH 20, 2014

Also, the speed at which this audience could seize social media with broad-based, negative rants against our company alarmed me. A: First and foremost, I believe every CEO is responsible for driving value to his/her customers, partners, employees and investors. Case Studies' What made you do so?

Crisis Management 238

Crisis Management Crisis Case Study Reputation 238

5W PR

JANUARY 31, 2024

Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. Here are some common types of Tech PR and how they’re implemented: Product Launch PR: Focuses on creating buzz and generating media coverage for new product releases, highlighting their features and benefits.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Prohibition

DECEMBER 17, 2021

Crisis communication is an important part of any business. It is the art of managing crises and communicating with relevant parties in a company such as customers, employees, the public, investors or the press. Who needs crisis communication? So where do you need crisis communication? Managers and supervisors.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Communications Conversations

FEBRUARY 13, 2017

It was 84 Lumber’s “Mother/Daughter” spot–and it was focused squarely on helping 84 Lumber hire and recruit prospective employees. Prospective employees can even fill out a quick form to request a recruiter contact them and help them identify the right opportunity at 84 Lumber. Interesting, right?

Case Study 68

Case Study Employee Crisis Management Policies 68