ImPRessions - Crenshaw Communications

FEBRUARY 26, 2019

For PR agencies, winning new business is an imperative for growth, but it’s o nly half the battle. A quick start for a PR campaign can raise confidence among external (or internal) clients and lay the groundwork for a successful long-term program. Immersion is key to great PR. Get your PR plan together.

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How To Leadership B2C Agency 136

Communications Conversations

NOVEMBER 12, 2020

Today’s a first for this blog–and series. I’m showcasing someone who no longer works in the PR industry…because she retired! If you’ve worked in the Twin Cities PR industry for any length of time, you’ve probably heard Holly’s name come up. I was a solo corporate comm.

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Publicity Leadership Corporate Agency 174

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Or, people like Allison O’Keefe (another PR Rock Star) , whom I spoke to in a University of St. Thomas classroom many years ago. They had to be younger than 30.

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Social Media Agriculture Marketing Media 128

Rock the Status Quo

DECEMBER 10, 2015

That gap between editorial placements where your client starts questioning value of the PR retainer, even asking, “What have you done for me this month?” ” Sure enough, two solid weeks of pitching landed two byline articles, and a handful of interviews. How hackers access your bank account?

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Pitching Real Estate Banking How To 100

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

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Crisis How To Crisis Management Crisis Communications 62

Communications Conversations

MAY 13, 2015

Last year, I published a list of future PR rock stars. Students (seniors or juniors) destined for PR greatness–as nominated by their PR professors. It felt good to get notes from professors thanking me for creating this list and telling me how much of a difference it makes for the students. University.

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Groups Internal International Conference 60

Public Relations Sydney

JULY 20, 2014

Catriona Pollard, author of From Unknown to Expert captures 20 years of PR and social media know-how into a practical guide to help you gain more exposure, increase sales and enable new career opportunities. Clinton Power, Founder, Blog Success School. Catriona shows us HOW to write good copy and media releases, step by step.

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Social Media Brand Branding How To 53