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3 Customer-Focused Ideas for Generating Content on Social Media

Solo PR Pro

A recent report from Typeset relayed a concerning stat: 38% of writers said “knowing what our audiences want to read” was either difficult or very difficult. Consider the current situation for today’s social media specialist or manager who’s in charge of developing content for a company’s channels. It makes sense if you think about it.

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House of Style: Q-and-A With AP Stylebook Editor Paula Froke

PRSay

Froke, who is based in Philadelphia, has been the Stylebook’s lead editor since 2016 and a member of the Stylebook team since 2013; she has worked for The Associated Press in various editorial roles since 1984. Of course, many of those texting, tweeting, messaging, blogging, etc., Language and usage always have been evolving.

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Advice for PR and Journalism Students

Journalistics

I recently heard from an old friend (a former CMO) who is now a lecturer at a university up in British Columbia. She dropped me a line to let me know she was happy to see I was blogging again because she thinks my posts are relevant for her students. I believe they had to take a quiz about one of my recent posts.

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Worried About Getting Spam in Your Wiki? Just Be Like Tolu O.

Bad Pitch Blog

We’re so over the whole he said, she said around “lists that are the absence of all colors.” Dear Kevin and other knowledgeable people in social media/PR, I want you all to know that you have put the fear of God in me. I pore over your blog, Kevin D., I pore over your blog, Kevin D., Take this quiz first.”

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The big problem with influencer outreach–highlighted in one horrible example

Communications Conversations

However, with that said, I’m calling one example out today because, frankly, I’ve had it with these ridiculous blanketed pitches I receive each week. However, with that said, I’m calling one example out today because, frankly, I’ve had it with these ridiculous blanketed pitches I receive each week.

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15 White Hat Link Building Tactics That Google Loves in 2024

Buzzstream

Survey and data studies are typically part of the digital PR strategy, which Google said they liked as a white hat link building tactic in a now-famous (at least in the digital PR community) Tweet from John Mueller of Google. Building links is supposed to take work. Usually, the more effort it takes, the more valuable the link.

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