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Huffington Goes Viral with Data Science – You can Too

Flack's Revenge

At last week’s NY Data Science Meetup (at Metis NYC ) we learned how the Huffington Post , the largest social publisher, is using data science to better understand which articles can benefit from a promotional push. Their efforts have propelled merely popular stories into through-the-roof viral successes.

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The Real Master of Hype

Mark My Words

You can listen to modish analyses of modern communications and you can join the high priests of Google worshipping at the altar of big data. Barnum knew better than anyone the power of the crowd – long before Facebook and Twitter, he had viral marketing down pat.

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BuzzFeed Pound and the Future of Data-Driven Decisions

Shift Communications

Data is the way to determine what works, what spreads, what stories will be shared and in what ways. Marketers have long tried to determine what makes something go viral. What BuzzFeed’s Pound technology shows is what happens as content spreads across social networks. Account Manager, Marketing Technology.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

As technology advances, we require up to the minute information quickly and efficiently. Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Mass communication aims to meet these needs.

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