Remove Apparel Remove Branding Remove Consumer Remove Ethics
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Innovative Ways to Make a Splash in the Apparel Industry

5W PR

In the apparel industry, competition is fierce as multiple brands vie for consumer attention. To stand out in this crowded marketplace, brands must employ successful apparel marketing strategies that capture interest and leave a lasting impact. Content Visual content is paramount in the apparel industry.

Apparel 78
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What to do when PR Pros accidentally spread misinformation – Kelsey Bohl

Ethical Voices

She discusses a number of important ethics issues, including: Why corporations need to be careful they aren’t the ones spreading misinformation Ethics of data analysis Why PR pros need to change their definition of media Tell us more about your career and yourself? What is the most difficult ethical challenge you ever confronted?

Ethics 80
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Gen Z Students Teach Their Professor About Thrifting

Mindful Marketing

You probably didn’t unless you’ve been part of one of the hottest consumer trends-- thrifting. To be one of the few people who didn’t have the popular brands of sneakers or jeans was often an ostracizing experience. After all, most clothing brands are in the business of selling new clothes, not used ones.

Fashion 76
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5 Insights On Corporate Activism From Top PR Experts

ImPRessions - Crenshaw Communications

People mistake ethical decision-making for deciding what’s right and what’s wrong. Most ethical crises are (difficult) moral dilemmas,” said Roger Fine, the retired J&J General Counsel. Today’s consumers have different experiences and expectations. Will new customers be attracted to the brand? Simple, right?

Corporate 213