PRSay
OCTOBER 10, 2022
As an agency that heavily infuses fun creative in our earned, social and digital media campaigns, we wanted to understand consumers’ appetite for lighthearted approaches in brand marketing, given this challenging news climate. Fun doesn’t have to mean creative schtick. Fun is healthy. Fun can boost energy levels too. Embrace it.
Sword and the Script
JANUARY 25, 2020
It takes rationality but little creativity to design an argument using conventional rhetoric.”. In his 17-minute presentation for TEDx, The Magical Science of Storytelling , he walks the audience through several stories that trigger an “Angel’s Cocktail” of brain chemicals. Looking for an agency that can think big and execute?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Cision
DECEMBER 30, 2015
Since 23 state laws contradict the federal law (which labels marijuana a Schedule I drug), pharma brands may be reluctant to invest in medical marijuana because the move could rankle the federal and state agencies that police the industry. Images: David Trawin , Mark ( Creative Commons ). Emphasize quality testing.
Waxing UnLyrical
JUNE 28, 2018
I recently attended an industry event featuring a group of agency leaders who were clearly smart, successful people. Nothing to grab the listener or distinguish one agency from the other. That goes for agencies and companies, big brands and boutiques, nonprofits and associations — even government entities.
PR Conversations
NOVEMBER 5, 2014
adding in a touch of creativity; and. Likewise, when it comes to effective internal communications, we shouldn’t hope for intervention, chemical, divine or mystical magician spells or potions to attain our objectives with employees. Add in the ability to serve as advisor and you are almost there. Spelling out the IC recipe for success.
Expert insights. Personalized for you.
164 
Let's personalize your content