Remove Advertising Remove Pitching Remove Policies Remove Public Affairs
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Behind the Headlines With Matt Sutton

Cision

In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. Given my background and our legislative successes, I feel like we are in a unique position to expand our public affairs practice. . What else can I provide?

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Public Relations Objectives

Doctor Spin

Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Building trust and credibility is another crucial objective of public relations. Because in a democracy, public opinion will ultimately shape public policy.

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Public Relations vs Marketing

Doctor Spin

This includes identifying customer needs, developing products that satisfy those needs, setting prices, determining distribution channels, and promoting the products through various forms of advertising and promotion. Audience Public Relations: PR targets a broader audience , including stakeholders , influencers , and publics.

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Behind the Headlines With Kathy Jeavons

Cision

Kathy Jeavons, senior vice president of public affairs at Story Partners, a Washington, D.C. strategic public affairs firm, is no stranger to the constant change in PR. Want to learn the new rules of media pitching? Bush’s policy agenda. How did you get your start in PR?

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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

More and more, I see comms positions advertised as comms + (fundraising, design, content development, etc.”. It’s expanded to include public affairs and government relations as the norm.”. Advertising trusted less and less and PR and earned media are seen as more credible.”. Harder to pitch. Additional duties.

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Practical perspective of PR management

PR Conversations

Developing social media marketing policies. In a world where people are glued to their mobile devices even in parks on a sunny day, check out social accounts every other second and happily embrace the culture of liveblogging, it seems natural for brands to incorporate smm policies into overall communication strategies.

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#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

Infrastructure is a pillar of today’s society but it is also a major topic at the center of policy and public debate. Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? Zach Silber, Chief Innovation Officer, Kivvit.

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