Onclusive

FEBRUARY 22, 2018

AirPR sat down with Mika and discussed unique communications strategies, moving from journalism to PR: AirPR: Tell us about TMI and how you help brands and organizations gain visibility and manage reputation. We focus on working with non-profits, small businesses, women CEOs and business owners. We keep things simple.

Interviews 284

Interviews Radio Small Business Pitching 284

Contently - Strategy

APRIL 19, 2021

The platform isn’t saturated with advertising, but many B2C companies are already active. By focusing on personal finance advice or small business tips, finserv companies can cover basics and build trust in a relatable way. It’s vital to take a step back from promotional advertising. It depends.

B2B 139

B2B Brand Branding B2C 139

PR Fuel

OCTOBER 26, 2021

You can use your press release to establish a reputation as an expert in your field. As you build a reputation as an authority in your field, you’ll be able to communicate the value proposition of your products and services. By writing a press release and submitting it to the right places, you can build such a reputation.

Writing 96

Writing Small Business Consumer Reputation 96

5W PR

APRIL 8, 2021

Before the internet, press releases used to only get sent to journalists, and if they were considered to be subpar by the newspaper, they would never get published. Its purpose is not to advertise a product even though that would be a great byproduct. In order to develop a good name and reputation, strong stories should be chosen.

Engineering 128

Engineering Writing Social Media Report 128

PR Fuel

SEPTEMBER 21, 2020

Did you know about 83% of small businesses believe in the effectiveness of a digital marketing campaign? If press releases are not part of your online marketing strategy, you could be missing out on many business opportunities. Journalists care about their reputation, so you will always want to produce the best content possible.

Writing 60

Writing SEO Local Advertising 60

Prohibition

JANUARY 14, 2022

A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis? Or it could be an act of terrorism.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PR Fuel

MARCH 17, 2020

Your small business may feel like a tiny sapling under a canopy of tall trees. How do you bring attention to your business? There are so many other businesses out there, and people only have so much attention to give. PR helps small businesses build brand awareness and credibility. That’s the pro.

Publicity 65

Publicity Small Business Advertising Advertising 65