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Public Relations Review

PR for Anyone

Be Newsworthy My biggest piece of advice when it comes to publicity is to start locally. Local media loves to cover stories about local businesses. Those are all topics that interest local media. An accountant can talk about new tax laws and what that means for local businesses. Make your business newsworthy.

Publicity 331
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Back to School Media Pitches

PR for Anyone

So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. And if you want a quick download to help you with it, go to www.3StepstoPRSuccess.com. Transcript. It is the end of August. and you have all ages here. 3StepstoPRSuccess.com.

Pitching 130
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Land Stories

PR for Anyone

I know of no better way to do this without paying for advertising. And then, on the local level, I want you to think about what’s happening in September. If you like this and you’d like to learn more, download your free blueprint at CaptivateandCash in.com/Blueprint. PR FOR ANYONE. Anyone can get publicity!

Pitching 130
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Borrowing Trust: The Surprising New Marketing Role of Citizen Influencers

Cision

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. Not anymore.

Marketing 239
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Campus Media 101: What You Need to Know to Reach Student Journalists and Their Audiences

Beyond PR

Broadcast: Increased Collaboration Between Campus and Local Media. But many student-run broadcast media organizations engage even beyond the campus walls by partnering with community television and radio stations. It covers local news stories stretching across 55 counties in 4 states, in addition to content for students.

Radio 69
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The State of the News Media 2015

Journalistics

This may be intentional, as mobile visitors are less valuable to advertisers (and therefore publishers) according to Pew (validated by comScore data). Local television is seeing an uptick in viewership, particularly around the evening news. Early evening and local morning news viewership is also up for a second year in a row.

article thumbnail

The State of the News Media 2015

Journalistics

This may be intentional, as mobile visitors are less valuable to advertisers (and therefore publishers) according to Pew (validated by comScore data). Local television is seeing an uptick in viewership, particularly around the evening news. Early evening and local morning news viewership is also up for a second year in a row.

Mobile 52