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Behind the Headlines With Lynda Fernandez

Cision

I quickly transitioned into PR and ended up working in public information for the Florida Department of Agriculture for five years. Depending on the industry, some organizations are relying less on traditional advertising and more on PR and social media to promote their products. My favorite social media platform is…Facebook.

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Behind the Headlines With Lauren Kaufman

Cision

After majoring in literature & rhetoric, minoring in marketing and holding internships in TV, advertising, PR and movie publicity, I found that PR married my core interests. My favorite social media platform is…Facebook, so I can keep a pulse on what’s happening with friends and family. Images via Pixabay: 1 , 2 , 3.

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How to Contact Reporters For Your Digital PR Campaigns

Buzzstream

I’m searching for any profiles that include farming, agriculture, or agriculture and “reporter.” You can even see her email address right on her Facebook page. But what if you run into those sites that don’t advertise their reporters’ contact info? Let’s try to focus on reporters. Ah, much better.

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9 Content Snacks from the Story of Content Marketing

Sword and the Script

The publication educates farmers about new agricultural technologies. Advertising was fabulous at getting our attention, this burst of disruption. Content marketing preceded advertising, when you go back in history, the first ads really were content that was connecting with people around value. Earning attention to what end.