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Behind the Headlines With Lynda Fernandez

Cision

In this interview, Lynda discusses how technology has transformed PR, why the press release is not dead and the strategies brands should adopt to improve their campaigns. I quickly transitioned into PR and ended up working in public information for the Florida Department of Agriculture for five years. How did you get your start in PR?

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Behind the Headlines With Lauren Kaufman

Cision

In this interview, Lauren discusses how to multitask effectively, her exciting plans for the Harley-Davidson Museum and the challenges brands face today. After majoring in literature & rhetoric, minoring in marketing and holding internships in TV, advertising, PR and movie publicity, I found that PR married my core interests.

Travel 120
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How to Contact Reporters For Your Digital PR Campaigns

Buzzstream

I’m searching for any profiles that include farming, agriculture, or agriculture and “reporter.” You can even see her email address right on her Facebook page. But what if you run into those sites that don’t advertise their reporters’ contact info? Let’s try to focus on reporters. Ah, much better.

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9 Content Snacks from the Story of Content Marketing

Sword and the Script

It does so through a who’s who list of interviews and case studies from brands big and small. The publication educates farmers about new agricultural technologies. Advertising was fabulous at getting our attention, this burst of disruption. Juxtaposition of brand and personal content. “If Earning attention to what end.