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Trend porn

Stephen Waddington

Artificial intelligence, climate crisis, media chaos, COVID-19 impact and the reorganisation of organisations themselves, are among key trends identified by think tanks, analysts, consultants, agencies, brands, and other self-interested organisations. Thanks to Daniel Eckler for scouring the internet and collating reports.

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Eight Reputation Enhancement Actions to Take in 2023

Reputation Us

Horoscopes aside, with the breadth of pressures on companies and their employees, it’s no surprise that more than half of our Eight Reputation Enhancement Actions to Take are people-centric this year. By posing open-ended questions, you can determine what improvements your employees think should be made.

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Future of PR: 2020 edition

Stephen Waddington

It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. BME PR Pros is a community created by Elizabeth Bananuka that promotes black, Asian and ethnic minority diversity in the creative industries. Progress is slow. PR can be a stressful occupation. What we do 5.

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Your audience with the public

Stephen Waddington

So how do we transform our agency, communication or marketing team to engage with these new forms of media? Each stage of this evolution builds on the past and provides new opportunities for the agency, communication or marketing team. It’s stood the test of time. #1

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Public relations in 2018

Stephen Waddington

By 2030 everyone on the planet will be connected. In the shift to data driven programmes there’s a danger that we lose sight of creativity. Creative and content, the keys to good storytelling, are frequently overlooked elements of public relations. The quarterly data published by social media platforms tells the story.

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