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A PR Agency’s take on Trade Show Trends

Konnect Agency

Returning from one of the biggest trade shows in the country, Natural Products Expo West in Anaheim California, we are providing a PR agency’s take on the tactics we saw brands deploy to ensure the greatest impact of the show and emerging CPG trends we saw on display. That’s happening weeks if not months before the show.

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The Multi-Industry Benefits of a PR Firm

Victorious PR

Not many people know what PR is or what a PR agency does. A good public relations agency can make you stand out amongst others in your industry and be seen as the go-to business or expert in a particular field or niche. You might ask yourself what this industry could possibly do with a PR agency but look around.

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The Multi-Industry Benefits of a PR Firm

Victorious PR

Not many people know what PR is or what a PR agency does. A good public relations agency can make you stand out amongst others in your industry and be seen as the go-to business or expert in a particular field or niche. You might ask yourself what this industry could possibly do with a PR agency but look around.

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MNCs Must Find Their Place in the Asian Tech Revolution

The Hoffman Agency

By 2027, IDC expects 60% of market leaders to have implemented programs to systemize it. Asia’s technology growth story is not just about Asian brands, though. At the same time, Western brands must be conscious not to cede opportunities to local players by treating the region as homogenous.