Remove 2022 Remove Creativity Remove Crisis Remove Media Relations
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20 PR and Marketing Predictions for 2022

Sword and the Script

Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. The metaverse will not be huge for PR in 2022 – but watch this space.”. ~ 2022 is going to be known as the year of the employee. CommsTech will be a dominant theme in 2022. Year of the employee.

Marketing 214
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The best and worst PR campaigns of 2022 so far

Prohibition

To celebrate, we’ve pulled together a round up of our favourite PR campaigns for 2022 so far, as well as some that didn’t quite hit the mark… We all love Wordle. — GeniePoint (@GeniePointEV) February 17, 2022. — IKEA UK (@IKEAUK) February 15, 2022. — Banx (@Banxcartoons) February 17, 2022.

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Quick Summaries to 5 Surveys of PR and Corporate Communications

Sword and the Script

I’ve spent the past few weeks breaking down the survey results from The 5th Annual JOTW Strategic Communications Survey for 2022 (see these posts covering the executive summary , top challenges , organizational trust in media and views on media bias ). So says a 2022 survey conducted by PRWeek for ICR.

Survey 81
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Join the team – we’re looking for a new PR Account Manager

Prohibition

Our growth has seen the team jump to 24 PR Consultants even during the challenges of the pandemic, as well as a shiny new Leeds City Centre office – the moving vans will be here in early 2022! It’s true we have traditional PR down, but we don’t believe in limiting our creativity. What clients? About you: .

B2C 71
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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations? Media relations: This involves building relationships with journalists and getting media coverage for an organization or individual.

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Understanding the Value of Social Influencers

Critical Mention

Some companies have even seen upwards of $18 in earned media value. In case you aren’t convinced you should consider working with influencers just yet, here are a few other reasons this type of creative partnership can bring value to your business. The social influencer industry is expected to be worth $15 billion by 2022.

Tourism 157
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4 Solo PR Pros on How They Knew It Was The Right Time to Start Their Business

Solo PR Pro

Emily Myers Duke, Pretty Creative PR. Kathy Casciani (KC): I officially became a solo PR Pro in April of 2022. I launched Sequence Strategies in January 2022. I also saw a niche for solo PR consultants with my specialties — media relations, crisis communications and community outreach — in my area.

Agency 109