The Proactive Report

MAY 27, 2017

newspaper industry into a tailspin and the pressures facing America’s newsrooms have intensified to nothing less than a reorganization of the industry itself, one that impacts the experiences of even those news consumers unaware of the tectonic shifts taking place.” ” Pew Stateo f the Media 2016.

Media Relations 127

Media Relations Media Newspapers Radio 127

Beyond PR

AUGUST 30, 2016

You know this generation – the most likely to own a smartphone (89%); least likely to listen to the radio (at least in the traditional sense) (31%); and most likely to shop online (53%), all according to a guide from students at the University of Southern California’s online MS in applied psychology – and they’d know; they are students, after all.

Radio 68

Radio Media Newspapers Technology 68

Barokas

MAY 5, 2017

According to a late 2016 Gallup poll , only 32% of respondents had a “great deal or fair amount of trust in the media.” For PR professionals, the fact that consumers are becoming more splintered, skeptical and confused about which sources to trust is concerning. And then we can focus on the other ‘t’ word – trust.”.

Publicity 68

Publicity Media Reputation Radio 68

Presspage

MAY 10, 2017

‘With the combination of ubiquitous internet, apps for broadcast and devices to view and consume, we are now able to communicate using visual content in real time.’ The traditional value hierarchy of Television > Radio > Newspapers has not really changed and just reframed into Video > Audio > Text.

Video 109

Video Technology Television Radio 109

Beyond PR

FEBRUARY 13, 2018

Communications professionals are aware of the importance of targeting, for example, the considerable number of Hispanics who prefer to consume media in Spanish. The fact is companies that ignore African Americans risk missing out on an increasingly affluent, well-educated and well-connected group of consumers. Last year, the U.S.

Television 72

Television Education Groups Community 72

PR Conversations

MARCH 8, 2016

.” As two females connecting across the planet to correspond about a pioneering woman who linked both our professions, I decided to look at the chapter that Mabel authored in the 1948 text: Your Public Relations that we are serialising here , to acknowledge International Women’s Day 2016. New York City.

Publicity 40

Publicity How To Newspapers Radio 40

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

Ethics 52

Ethics Communications Print Television 52