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Meet the Media: Hannah Lutz, Reporter at Automotive News

Bianchi Biz Blog

I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! AN hired me as the finance and insurance reporter in 2015, and I’ve been moving around the newsroom ever since. Media training with clients – or even a simple interruption to bring them back to focus—would be so helpful.

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What Marketers Can Learn from the 2016 PRSA Health Academy Conference

MaccaPR

Leveraging publishers (bloggers, freelance medical writers) to write or disseminate content can help companies introduce public health campaigns and engage target audiences with your messages. November 3, 2015. Relying on Traditional Media Relations Tactics. Engage Publishers as Opinion Leaders.

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The Public Relations Grand Slam

Mora Communications

You are launching a professional media relations campaign, not playing the lottery. PR is a cumulative process, use what you can from each media placement and keep moving forward. The post The Public Relations Grand Slam appeared first on Mora Communications. Well, it doesn’t happen that way. Los Angeles Publicist.

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I Can’t Use National Media

Mora Communications

National media feeds the local media. The post I Can’t Use National Media appeared first on Mora Communications. Now you’re national news and you’re in a position to garner local news. It takes some thought, work, and persistence, but the rewards can be incredible. Copyright © Mora Communications Inc.

Media 49
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We Asked Today’s PR Influencers: What is #CreativePR?

Marketwired

Rethink writing: Michelle Messenger Garrett. Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR.