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Talking About the Great Outdoors: Q&A With Acclaimed Storyteller Baratunde Thurston

PRSay

Regardless of his work — creator and host of the acclaimed podcast “How To Citizen” and a founding partner of Puck, a new media startup — he skillfully combines humor and insightful analysis to explore the state of our nation and offer possibilities for its future. The closest comps are my 2019 TED Talk and my 2012 memoir, “ How to Be Black.”

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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. Social media in general is the perfect tool today PR professionals.

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Earned Media: 3 PR Studies Quantifying the Impact of Media Relations on Sales [UML]

Sword and the Script

How to Generate Media Referenceable B2B Customers with a Blog. 2) Earned media can drive sales. There are other studies that have shown a more direct correlation between earned media on sales. This highlights the “behind the scenes” role played here by online community activity.”.

Study 144
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When Tragedy Strikes in Sports – Making the Right Call with Your PR Plan

PRSay

Designate a spokesperson : As with all crisis situations, when those in sports and with teams are faced with tragedy, a part of your plan should include who the designated spokesperson is as well as those who speak with the player’s family and community. A serious situation calls for an equally serious tone when speaking.” .

Sports 60