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Maxim Behar: "Write books only in case you have something to say.”

Maxim Behar

Interview with Economy.bg Your career covers various fields – PR, entrepreneurship, and diplomacy. I started writing back in my high school years when I accidentally came across a typing machine. Mostly I write about business because that's what I do. This comes spontaneously and never fades.

Writing 59
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Powwowing With Pepco on Social Media

Waxing UnLyrical

Image: Geoff LMV via Flickr , Creative Commons These included sentences like On what Pepco’s crisis communication plan is: “Pepco takes its responsibility to keep customers informed seriously. Our crisis communications plan consist of pre-event, event, and post-event reporting guidelines and information. Completely.

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Kpop Lessons: Handling Defamation Through Public Relations

Waxing UnLyrical

Although I have no experience in crisis communication, I have learned some important lessons in light of Tablo’s scandal. Garner support Tablo granted interviews to both the JoongAng Daily and the KBS network , who were sympathetic to his situation. Regardless, thanks for visiting! Read All About It!

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Why Content Marketing and Public Relations Need Each Other

Sword and the Script

The year was 2009 and I had a very special epiphany that day. Owned media had clear implications for an earned media strategy – and beyond the conventions of just crisis communications. Re-write white papers as long form contributed articles. Media Changes mean PR needs Content Marketing.

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The Value Of A Fire Drill

Waxing UnLyrical

Orderly exits that don’t necessarily include leap-frogging your way to safety – even though that may be a little fun… In the business of communications, the need for a “fire drill&# can be equated to needing a crisis plan in place. You can also see this kind of attitude with the current housing crisis.

Crisis 71
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Bringing Open Community To Public Relations

Waxing UnLyrical

Why did you write Open Community ? We decided to write Open Community as a way to address those frustrations and redirect the thinking about using social tools to build community online. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Here’s a Q&A.

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Weekly Roundup: The Magic of Discovery

Waxing UnLyrical

Cook’s Source: how to avoid an unnecessary crisis , by Dave Fleet. So you can learn from him both about writing and woodworking. and been re-energized to try to write more myself. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Dave lays out how.