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Public Relations Objectives

Doctor Spin

PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. In an era where consumers are increasingly sceptical of advertising and corporate speak, PR offers a more authentic and credible way to communicate with the public. . Shareholders, investors, financial institutions, etc.

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The Anatomy of Attention

Doctor Spin

Retrieved November 22, 2023, from ScienceDaily website: [link] This phenomenon is not just confined to social media ; it’s a trend observed across various domains, suggesting a widespread cultural shift in how we consume and process information. Organizational perception management: A framework to overcome crisis events. Proc Biol Sci.

eBook 52
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Every Business Needs a Reputational Firewall

David PR Group

In 2006, 60 Minutes aired a story about a famous, yet secretive hedge fund billionaire who was embroiled in a stock-shorting lawsuit. Sadly, the other 99.99% of us don’t have the financial wherewithal to prevent unwanted images from being published online. Talk about managing one’s image. Stake your claim to your name. Cohen yelp'

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Hold the front page: the news business remains a work in progress

Stephen Waddington

The Daily Mail , The Financial Times , and The Economist , are bucking the trend in the UK. 44% of us trust the media most of the time, with the figure rising to 51% for media that we regularly consume. Twitter supplied raw data for an 11 year period from 2006 to 2017. But these are exceptions and not the norm. million times.

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How to Get On in New Communications: Be Nice

ZudePR

Deirdre is CEO at Pure Performance Communications and the author of five Financial Times books. . That means my best crisis comms advice and experience can’t be fully disclosed as some of it has helped clients avoid a crisis and therefore talking too much about it risks actually bringing it out into greater prominence!”