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In Memoriam: Joe S. Epley, APR, Fellow PRSA

PRSay

The full-service firm represented a variety of clients ranging from Fortune 100 companies to local nonprofits, many of them clients for more than two decades. For his work there, the Russian Public Relations Association made him a lifetime member in 2005. Epley founded Epley Associates, Inc., Epley, who joined the U.S.

Ethics 166
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PR Heroes Of The Hurricanes

ImPRessions - Crenshaw Communications

Here are some of the reputation “winners” born amid the chaos of the storms. McIngvale has navigated these waters before; he offered shelter to victims of Hurricane Katrina in 2005. Clearly he’s a local businessman with a flair for PR and promotion, as well as a deep commitment to community.

Airlines 149
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The Complete Guide to PR Stunts

5W PR

Walkers have a great reputation for allowing customers to choose the kind of food they want to eat. Community Involvement. In 2005, Snapple tried to make the world’s largest Popsicle. The ALS Ice Bucket Challenge went from a local phenomenon centered around Boston, Massachusetts but went international in a couple weeks.

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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

Drawing on real-world examples, Baer demonstrates how businesses that adopt a customer-centric approach to handling complaints can enhance their reputation , improve customer loyalty, and ultimately drive long-term success. Offer pro bono services to a non-profit organisation in your community. McGraw-Hill Education. Kaplan Publishing.

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Cider sip or cider slip? Would you let a politician endorse your brand?

Stephen Waddington

Prior to the 2005 election, Cornwall was Lib Dem yellow across the county, with one Labour constituency in Falmouth and Camborne. By 2015, the Conservatives won all six local seats. Whilst the politicians have much to gain by getting out and about to real communities, businesses and people, how do brands benefit?

Brand 97
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Digital Diplomacy

Waxing UnLyrical

I was also an early user , and in 2005 Ogilvy London offered me a job as Interactive Creative Director. Broadband access, and how people use digital in their real lives, is reflected in how marketers use digital in their communications. So I moved here from San Francisco. As an Anglophile, it was always a goal to work in the UK.