PR in High Definition
OCTOBER 11, 2016
No, this wasn’t a vastly over-running planning session or pitch preparation. Funnily enough, the Firefly team first supported Byte Night fourteen years ago in 2002 during its fifth year. Instead, we were delighted to join the Action for Children team and many, many others in raising money to help end youth homeless at Byte Night 2016.
PR in High Definition
JULY 24, 2019
I wish I’d known that in 2002 but it was still a useful learning in 2012. Think ‘more than media’. Plucking out media relations and assigning a PR agency to ‘generate coverage’ is just like eating some cake filling, with no cake. And however difficult life may seem, there is always something you can do and succeed in.
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Bad Pitch Blog
MARCH 6, 2009
We asked for good pitches and you listened. Since 2002, GRA has evaluated the commercial potential of more than 250 inventions or discoveries at universities and awarded grants to the most promising to further develop the invention or discovery. We’ll then hold a round of voting so you can decide which pitch is best.
PRSay
SEPTEMBER 2, 2016
I was able to jump in there with the media relations and publication relations teams at a time the country was on fire with Olympic pride and the Olympic movement was more popular than ever. Whether it’s to tweak your pitch. It was a really great time to be a part of the organization. Don’t take no for an answer.
Bad Pitch Blog
NOVEMBER 3, 2008
We were cleaning out the archives and found our back story –- how the Bad Pitch blog was born. Cue squiggly lines and narrator’s voice… - The seeds for the Bad Pitch Blog were planted in 1995 when the book “Toxic Sludge is Good for You,” used some specific events to discredit the entire public relations industry.
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