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Entertainment & Sports Section New Member Spotlight

PRSay

Coming out of college I came across an opportunity as a communications intern at Tennis Canada. Prior to this, Natalie was former NCAA Division I Team and SEC Conference Champion a part of the 2002-2003 University of Florida Women’s Varsity Tennis Team and a top five nationally ranked USTA junior tennis player.

Sports 68
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PR history – prospecting for archival gold

PR Conversations

Both men were active in the International Public Relations Association (IPRA) in the 1960s and 1970s, a period when public relations was expanding as a communication practice in Europe and North America. In the various boxes were bureaucratic papers from 1953 to 2002, some preceding IPRA’s formal establishment in 1955. References.

Ethics 40
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PR history – prospecting for archival gold

PR Conversations

Both men were active in the International Public Relations Association (IPRA) in the 1960s and 1970s, a period when public relations was expanding as a communication practice in Europe and North America. In the various boxes were bureaucratic papers from 1953 to 2002, some preceding IPRA’s formal establishment in 1955. References.

Ethics 40
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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

The process of emailing a press release to a reporter/editor, following up via phone to pitch your story, offering a spokesperson interview, coordinating that conversation, followed by the story ultimately appearing in print is long gone. The traditional cadence of pitching stories to media has even evolved as well.

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Brand Values Q&A with Former General Mills CMO Mark Addicks (Part 1)

MaccaPR

So our PR agency was delighted to host an event featuring former General Mills Chief Marketing Officer Mark Addicks (pictured above right), in partnership with the International Association of Business Communicators-Minnesota. It started with “Just Checking” followed by the extraordinary 2014 Super Bowl ad. “To Can you explain?

Brand 48