Stuart Bruce

MAY 20, 2016

The latest Global Intangible Finance Tracker (GIFT) report reveals many directors, analysts, investors and other stakeholders don’t adequately understand how brand, reputation and other intangibles impact the value of their business. The survey was extended by CIMA to include the views of chief financial officers (CFOs).

Reputation 94

Reputation Measurement Brand Branding 94

Solo PR Pro

DECEMBER 17, 2021

When she started her business in the summer of 2001, she was pregnant, had just been laid off following the dot-com crash, and had no idea what the future would hold. Laura Frnka-Davis' agency LFD Communications is on track to have its best year yet financially and continues to land clients. Congratulations to all!

Banking 96

Banking Film Transportation Financial 96

Communications Conversations

MAY 30, 2018

Both Kate and I have strong PR backgrounds, but the responsibility falls within her scope as Chief Creative Officer (obviously with a ton of my input and social chatter). I miss the issues and reputation management work, especially on corporate responsibility issues. What do you miss most about working in PR? Five years.

Apparel 106

Apparel Public Affairs Training Corporate 106

Where the Fishermen Ain't

OCTOBER 27, 2015

In August 2001, I started blogging and writing about these and other developments. We’ve seen a financial boom and bust that tracks against the Gartner Hype Cycle somewhat. In 2000 or so, I was introduced to the concept of the “weblog” by Dan Gillmor , then a columnist at the San Jose Mercury News. The business press has taken notice.

Web 20

Web Government Technology Corporate 20

Where the Fishermen Ain't

OCTOBER 27, 2015

In August 2001, I started blogging and writing about these and other developments. We’ve seen a financial boom and bust that tracks against the Gartner Hype Cycle somewhat. In 2000 or so, I was introduced to the concept of the “weblog” by Dan Gillmor , then a columnist at the San Jose Mercury News. The business press has taken notice.

Web 20

Web Government Technology Corporate 20

Cision

SEPTEMBER 30, 2015

In 2013, a KMPG survey of the top 100 largest businesses in 41 different countries found that 71 percent of these companies report on their CSR performance and more than half include CSR in their annual financial reports. Many studies show that CSR initiatives have a positive impact on financial returns.

Media Relations 120

Media Relations Trends Media Corporate 120